Ace Hardware (http://www.acehardware.co.id/)
The content of the web:
e-catalog (lists and pictures of the products)
Advertisement of their own products (labeled: Kris)
and membership subscription
Overview of the company
Store locations
Jobs advertisement
Q&A and feedback form
| Current | Suggested transition |
Revenue Model | -none- (they do not get any income by going online, the benefit they might get is intangible) | - Purchase online - Advertising (for banks and/or vendors that wanted to advertise their product via ace-hardware online) |
Market Place position | - Manufacturer (for Kris products) - Reseller (for other product retailed at ace hardware) | - Manufacturer - Reseller - Supply Chain Provider (to provide utilities and tools for office/factory) |
Commercial model | -none- | - Fixed price sale (to sale the products of Ace Hardware store online) |
Type | - B2C | - B2C - B2B (to cooperate and sell directly to office or factory and/or being part of their supply chain) |
Location | - Seller controlled | - Seller controlled |
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